2030 BREW A BETTER WORLD AMBITIONS
• Achieve carbon neutrality in production by 2030, full value chain by 2040
• Zero waste-to-landfill globally by 2025
• Positive water impact in all water-stressed areas by 2030
• 30% female leaders in senior management by 2025, 40% by 2030 on the path to gender balance
• Full roll-out of equal pay and fair wage programme by 2023
• Social impact initiative in 100% of markets every year
• Two zero-alcohol options in the majority of markets by 2023
• Advance partnerships in all markets to reduce harmful use of alcohol
• Reach a billion consumers with responsible consumption messages annually; 10% of brand Heineken® media spend dedicated to responsible consumption
HEINEKEN announced its 2030 Brew a Better World program, in April this year, a new set of ambitious commitments aimed at driving a positive impact on the environment, social sustainability and the responsible consumption of alcohol.
As an important part of the company’s EverGreen balanced growth strategy, the 2030 ambitions build on progress made since the Brew a Better World program was originally launched in 2009.
“For over 150 years, we’ve been passionate about making a positive impact on the world around us. We know that we can only thrive if our people, the planet and the communities around us thrive,” said HEINEKEN’s CEO and Chairman of the Executive Board Dolf van den Brink. “We are moving into a decade with even more complex challenges. Our Brew a Better World vision for 2030 raises the bar and enables faster progress towards a net zero, fairer and healthier world. Our new commitments are woven into the fabric of our balanced growth strategy, EverGreen, putting sustainability and responsibility front and centre as we write our next chapter. I want to thank our enthusiastic and committed employees for their
continued passion for this topic. Together, we will do our part to brew a better world.”
SP Brewery, as an Operating Company (OpCo) of HEINEKEN, supports this strategy on the local front.
1. On the path to net zero impact
a. Carbon neutrality
The Company aims for all of its production sites to become carbon neutral, maximising renewable energy and energy efficiency. As part of this effort, HEINEKEN aims to cut its overall emissions by 30% by 2030 in many of its’ OpCos.
From barley to bar and taking a science-based approach, HEINEKEN will focus on concrete actions to reduce its carbon footprint, working closely with customers, consumers and suppliers.
b. Zero waste
SPB will continue to investigate initiatives to eliminate sending waste to landfills by 2025.
c. Positive water impact
Water is essential to life and critical to the brewing process. Therefore, water has always been central to SP Brewery’s environmental commitments. As part of the 2030 targets, the Company will further reduce its average water usage.
Waste water treatment plants to be established at our Lae and Port Moresby breweries, later this year.
2. On the path to an inclusive, fair and equitable company and world
a. Embrace Inclusion & Diversity
As part of HEINEKEN’s 2030 commitments, SPB aims to raise the company’s social sustainability ambitions including a continued focus on inclusion and diversity.
Opportunities remain to increase the number of women in senior management and for the first time, so that there is gender balance.
By 2023, at least 65% of country leadership teams in each region will be comprised of regional nationals with the aim of enhancing cultural diversity and local leadership representation. Also by 2023, all managers globally will be trained in inclusive leadership practices building on the thousands who have already received training to-date.
With the aim of ensuring all of its more than 80,000 global employees feel a deep sense of belonging, HEINEKEN fosters a community of over 100 inclusion and diversity ambassadors. SPB has two ambassadors – one based at the Port Moresby Head Office and the other, at the Lae Brewery. These ambassadors, in close partnership with their local leadership teams, help curate action plans that address locally relevant challenges to ensure continual progress on topics like culture, race, gender and beyond.
b. Fair & Safe Workplace
SPB commits to equal pay for equal work between female and male colleagues. The company will have assessed all countries and have action plans in place for any remaining gaps no later than 2023.
Moreover, leveraging new, customized third-party assessments as a benchmark, every employee will earn not just a minimum legal wage but rather a fair wage no later than 2023, with a focus on the most vulnerable communities.
Beyond the Company’s direct employees, we will continue our work to ensure fair living and working standards for third party employees and brand promoters in line with its commitment to the Consumer Goods Forum Human Rights Coalition and actions to date.
As in the past, SPB will also continue its strong commitment to safety, human rights and business conduct.
c. Impact on Communities
SPB has always participate in community initiatives and will continue to establish social impact initiatives in PNG to support one or more of the UN Sustainable Development Goals.
3. On the path to moderation and no harmful use of alcohol
a. Always a Choice
Brew a Better World also means empowering consumers by providing choice, transparency and with zero tolerance for the harmful use of alcohol.
Building on the success of Heineken® 0.0 in other OpCos, SPB will be investing in innovations across its low and non-alcoholic portfolio to make it increasingly easier for consumers to reach for a low or non-alcoholic option depending on their preference and the occasion.
b. Addressing Harmful Use
In addition, SPB continues to be strongly committed to tackling the harmful use of alcohol. Where it has businesses, the Company will continue to cultivate local partnerships to address alcohol harm including topics like the prevention of underage drinking, drink driving and binge drinking.
c. Champion Moderation
SPB will use the power and reach of its flagship brand and commits 10% of all Heineken® media spend to advance responsible consumption campaigns, to achieve the ambition to reach one billion people with moderation messaging every year.
